Dubstep grannies & rapcore toddlers: how genre popularity varies with age

So, following on from our recent Musician’s Survey, we’ve been hard at work here at Red Dog Laboratories trying to turn the data into something interesting and useful. We haven’t managed to do that yet, but check out what we have done…

Dubstep GrannyAs musicians, we all love to discuss the various different genres out there, so the first thing we’ve looked at is how people’s liking of different types of music varies dependent on their age. Below is an interactive infographic that gives you the results in easy to swallow bar charts. Just click the different genres to display the relevant info.

This throws up some intriguing stuff: for example, people over the age of 65 are more likely to listen to Dubstep than those between the ages of 45 and 54, under 13s are keen on ska and electronica (and not much else), 19 to 24 year olds like Jazz more than 25 to 34 year olds, and much more. Check it out:



Does this chime with your expectations, or is it a surprise? Does musical genre even mean anything in today’s world of future-retro anything-goes mashups?

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Guitar-plucker, piano-tinkler, sonic-mangler, Red Dog Music-owner, lion-tamer, and Weetabix-devourer. One (or more) of these is a lie.

4 Responses to “Dubstep grannies & rapcore toddlers: how genre popularity varies with age”

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  1. M Swesey says:

    Why is country not represented in this demographic? Would be curious to know what age groups that’s hitting the closest to home with right now.

  2. Guy Perchard says:

    This data is representative of the people who took our musician’s survey in 2013, so the vast majority will be UK-based.

    When we’re a massive international conglomerate, we’ll do a world-wide survey and analyse the international results 😉

  3. Sierra Davis says:

    Metal is best. Always.


  1. […] From this, most of the users are 18-24 and are male. This shows that the band should be mainly aimed at this demographic. I wanted to go deeper into the target audience which then I found this useful interactive bar chart: http://blog.reddogmusic.co.uk/2013/03/07/how-musical-genre-popularity-varies-with-age-range/ […]

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